Book Club Discussion – Trust, Belief, Influence & Rapport
Paula Williams2021-02-28T23:23:30+00:00Our Aviation Sales and Marketing Book Club discusses one book each month, selected by members. This month's book was Trust, [...]
February 2021
January 2021
Executive Digital Coaching for Aviation Professionals
Paula Williams2021-01-31T23:36:10+00:00This is a service we've offered for a long time, informally, in our Marketing Lab. But there are enough people [...]
What are aviation sales and marketing pros doing differently in 2021?
Paula Williams2021-01-12T22:25:57+00:00We all survived 2020, we're all a little older and wiser, (hopefully!) but we're still full of optimism for 2021. [...]
December 2020
Aviation Sales & Marketing Pros – What Did You Learn from 2020?
Paula Williams2020-12-25T22:14:51+00:002020 is finally (just about) over! They say our toughest times are the times when we learn the most and [...]
Book Club Discussion – 500 Social Media Tips
Paula Williams2020-12-14T02:16:05+00:00Mickey Gamonal, Paula Williams, John Williams, Trish Machiri and Debbie Murphy discuss our favorite social media tips. https://www.youtube.com/watch?v=l3KuoMPakP0 [...]
Best Icebreakers for Zoom Meetings
Paula Williams2020-12-08T00:06:45+00:00We find ourselves spending more and more time on Zoom. Sometimes with people who don't know one another very well. [...]
Aviation Marketing Strategy and Planning for 2021
Paula Williams2020-12-06T02:13:05+00:00You need to put together a strategy, plan, goals, and budget for the shiny new year of 2021. We can [...]
October 2020
Book Club Discussion – Consulting – How to Get Booked by Michael Zipursky
Paula Williams2020-10-26T21:36:40+00:00You could argue that aviation sales is all about consulting, and aviation consulting is all about sales. If you define [...]
Social Media Tips from Aviation Sales and Marketing Pros
Paula Williams2020-10-19T00:19:17+00:00Aviation sales and marketing professionals Paula Williams of ABCI, Larry Hinebaugh of Business Aircraft Records, Debbie Murphy of JetBrokers, John [...]
September 2020
Member Highlight – Sue Stinson, Director of Business Development for Motive Learning
Paula Williams2020-09-27T01:19:06+00:00I got to sit down with the very busy Sue Stinson and talk about learning management systems in the aviation [...]