Book Club Discussion – The Marketing Book by Jason McDonald
ABCI Admin2021-02-05T19:53:25+00:00Mickey and I discuss The Marketing Book by Jason McDonald Some key points- Differences between B2G, B2C, and B2B Marketing [...]
September 2020
August 2020
Discussion – What’s the Future of Aviation?
ABCI Admin2020-08-30T23:56:07+00:00Mickey Gamonal, John Williams, David Pearl, Jeremy Cox and I discuss the future of aviation in this "nonbook" book club [...]
Book Club Discussion – The No BS Guide to Brand Building by Direct Response
ABCI Admin2020-08-16T22:24:58+00:00Mickey Gamonal, David Pearl and Paula Williams discuss Dan S. Kennedy's No BS Brand Building by Direct Response - The [...]
May 2020
Book Club Discussion – Dan S. Kennedy’s No BS Marketing to the Affluent
ABCI Admin2020-07-23T21:58:31+00:00Dan S. Kennedy's classic No BS Marketing to the Affluent is in its third edition. Since we're in aviation marketing [...]
Best Drone Business Ideas for 2020 – Building Inspections
ABCI Admin2020-05-12T05:56:45+00:00Why consider building inspections as one of the best drone business ideas for 2020? We usually stick to more traditional [...]
March 2020
Aviation Marketing in the Age of Covid 19
ABCI Admin2020-05-12T05:56:30+00:00"The coronavirus" is all people are talking about these days, in airports, FBOs, coffee shops, flight schools . . . [...]
November 2018
AMHF 0154 – Sales Enablement Tools, AKA “Battle Cards!”
ABCI Admin2018-11-19T00:26:25+00:00John and I talk about the pros and cons of Sales Enablement Tools, including a list of three that you [...]
How to be a Perfect Podcast Guest
ABCI Admin2020-05-25T22:11:36+00:00If you're invited to be a guest on our podcast (or anyone else's!) it's a great opportunity to be literally [...]
AMHF 0153 – Book Club Discussion – Tools of Titans
ABCI Admin2020-05-25T00:30:44+00:00John and I discuss Tim Ferris' weighty tome, Tools of Titans and pick out our favorite "gems" for aviation sales [...]
September 2018
AMHF 0149 – Book Club Discussion – Marketing, a Love Story by Bernadette Jiwa
ABCI Admin2018-09-24T00:02:44+00:00John and I discuss Marketing a Love Story by Bernadette Jiwa. This tiny, but powerful book that sparks some great [...]