With a hat tip to Stephen Covey, this was just a bit ahead of his time!
This is how I fit social media into my sales cadence. Professional sales folks – how do YOU use social media effectively for the amount of time you spend?
And, out of curiosity – how much time do you spend?
The gist – Most people spend WAY too much time “broadcasting” and way to little time listening and engaging on social media.
It’s called Social Media for a reason, right?
My recipe:
- Three connections
- Three thoughtful comments
This is in addition to the fairly canned “Happy Birthday” and “Congratulations” that the app suggests.
- Three Company Pages
- Three Likes
- Three Comments
- Review Three Hashtags
- Three Replies
- Three Retweets
Total – about 45 minutes.
I do this routine (or part of it) every time I’m trapped in the car, plane or train, or waiting for something and don’t have another immediate, interruptable task available.
[…] Build a Social Media Audience. […]
Heh, neat to see some Covey influence! 🙂
What part of the book do you think had the most impact on the presentation ideas?
I’m partial to the “circles” concept; especially how it relates to control.
Hey Chris!
I used to work at Franklin Covey, so it infuses just about everything we do and write. I think all seven habits apply to social media, it’s just one more tool in the box for accomplishing each of the habits more efficiently. Sometimes. Not to the exclusion of phone or in-person interactions, but they all apply to any means of communication!
Habit 1: Be Proactive …
Habit 2: Begin With the End in Mind …
Habit 3: Put First Things First …
Habit 4: Think Win-Win …
Habit 5: Seek First to Understand, Then to Be Understood …
Habit 6: Synergize …
Habit 7: Sharpen the Saw
I’ll check out your post – looks interesting!